The Great EdTech Acceleration By Fergus Davidson, IBIS Capital
There are currently over 1.5 billion learners in 188 countries across the world affected by school and university closures across the world. That amounts to almost 91% of the world’s entire population of learners (pre-primary to tertiary education).
This forced closure of education institutions is driving rapid and widespread adoption of tech-enabled distance learning methods and, with global government guidance indicating months of lockdown, we have limited visibility on when students will return to classrooms and lecture theatres.
While the COVID-19 epidemic is driving exponential active user growth for businesses enabling and/or providing distance learning solutions, the key question we’re asking is which of these technologies and business models will stand the test of an eventual return to classroom teaching.
EdTech Solving all Challenges… For Free
To date, the major beneficiaries of school and university closures have been Asian edtech firms. Operating in markets with a more favourable view of technology in education and where parents have higher aspirations for their children, these firms have seen numbers of active users soar.
The Financial Times recently reported that Tencent-backed live online course provider, Yuanfudao, had crashed after 5 million people took up its offer of free live courses in response to virus lockdown. Days later, the business reported that it had raised a fresh $1 billion funding round in a strong show of investor confidence in the sector. Meanwhile, India’s $8bn-valued online tutoring leader, BYJU’S, experienced a 60 percent increase in users following the introduction of free access to its online courses in early March. Across Europe too, uptake has been rapid (albeit from a significantly lower base) as countless edtech businesses have rushed to release free offerings. In the UK, the BBC has launched the biggest online education push in its history to support the education of “every child” in the country.
The value of free online educational resources and tools cannot be underestimated at a time when incomes are being squeezed and jobs are being lost. Equity in access to educational tools and resources will be fundamental in mitigating negative societal impact. However, the altogether more complex issue of equity in access to computers and other devices remains. Can edtech solve this?
Long Term Sustainability?
Across both developed and emerging markets (where willingness to pay for online solutions is higher), the question will be the extent to which millions of free sign ups in a time of forced adoption will translate into paying users once normal service resumes.
One of the primary barriers to adoption of technology has been the resistance of educators, many of whom are inadequately trained to deliver teaching using technology. Within education and training a powerful legacy of the current crisis may well be the informal re-training of our educators in the skills and capabilities required to leverage the tools and technologies available; the longer that the current campus closures continue, the greater extent to which new behaviours and practices, including use of technologies, will become normalised.
However, many educators and learners are not paying for the technology solutions that they are currently reliant upon. When campuses re-open, this reliance will no longer exist, yet edtech firms will be wanting to monetise their new found customers. We will have to wait and see how this unfolds. What we do know is that COVID-19 has accelerated the blended model, which empowers, not replaces the educator.
A Brief Reflection…
In our January report, Carla Aerts bemoaned the slow progress in the development of teaching methods:
“Fast forward around 200 years [from the Industrial Revolution]. The world is totally different, yet in education, not much appears to have changed. Classrooms and lecture theatres still look pretty similar…Whilst technological storms and digital disruption rage, the revolution appears to have stopped at the school gate.” – Carla Aerts, The X Report, Jan. 2020
That today, only weeks later, classes are being delivered via Zoom across the world (other video platforms are available!) is as much an indicator of the extraordinary times we live in as any.
Sources: UNESCO Global Education Coalition; Citi GPS, Education: Power to the People
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